I make static ad creative that keeps working past the first three versions.
Most ad creative dies at variation twelve. Mine doesn't, because I build it as a system rather than a one-off — Figma components with auto layout and variants, so your team can swap headlines, pricing, and CTAs without booking a designer for every change.
I work with DTC brands in beauty, wellness, and health, and with the agencies running their accounts.
What I do
Paid social & display — Static Meta and Google ad creative, built across 1:1, 4:5, and 9:16, delivered as reusable Figma systems.
Brand identity — Logos, colour, type, and style guides that hold up across ad sets, packaging, and print.
Packaging & print — Retail packaging with EU compliance marking, magazine layouts, catalogs, and large-format, all delivered production-ready.
Email design — Campaign sequences built in Figma, structured for a Klaviyo build.
Why the work holds up at thumbnail size
Before this I spent seventeen years in commercial print, ten of them producing large-format advertising — billboards, banners, signage, POS. A billboard and a mobile feed ad are the same brief: three seconds, one message, hostile viewing conditions. Most people making static ads have never had to solve that at ten metres.
How it works
Clear briefs, documented handoffs, async-first. Concepts, revisions, and final files in every format you need. Top Rated on Upwork with a 100% Job Success Score across 50+ contracts.